Travis Scott has been enlisted by Saint Laurent to star in a sleek new short film advertising their upcoming 2017 Spring Collection.
The short film was directed by Nathalie Canguilhem and was shot back in July. The visual features a road trip taken by Agnès, Vittoria, Danielle, Theo, David and Steffy along with Travis Scott.
Back in July Travis also inked a deal with Apple Music and announced the arrival of his radio show on Apple Beats, which he’s used to debut a ton of new music, including songs from his since released album, Birds in the Trap Sing McKnight, which dropped back in September and landed at No.1 on the Billboard charts. The Texas rapper has also been taped to executive produce Kanye West’s forthcoming compilation, Cruel Winter.
Clearly, Travis is only continuing to expand his brand. Watch Travis star in the Saint Laurent short film above.